Last Wednesday, we watched a video documentary that showed to me many things that I already previously knew about music videos. Music video's have slowly faded away on many of the most popular TV networks, such as MTV which surely now fails to fulfill their meaning.
The music videos of the present and even of the past are focused on one thing only in my eyes, appeal. Music artists could care less if they are promoting sex, drugs, etc in their videos if they are making top dollars. I say this for many things in our media and society, but it's just another factor into business. Music artists have the mindset that they know people are going to watch their videos because of who they are, and they know you are rightfully CHOOSING to watch their videos instead of avoiding them. They know small children shouldn't be watching their videos about drugs and sex, but at the same time, that's not in their control in changing the channel so why should they honestly care? I do not blame the artists for the negative messages they are putting out there, the video the artist puts out is mostly a resemblance of themselves and their lifestyles. No artist is crazy enough to change their personal self in their videos just for certain audiences. I don't blame them, I just don't.
Like I said before, certain audiences of young kids suffer from this problem but it's not totally the artists fault for it. It's business. At the end of the day the business men and women get the most benefit from everything because they are making the big money that they need. It's totally unfortunate, but there's nothing that we can do in the control process of that.
Below are links to three music video's to me that express and explain the either previous or current lifestyle of that particular artist: (Refering back to what I said in the second paragraph)
http://www.youtube.com/watch?v=Cgoqrgc_0cM&ob=av3e
http://www.youtube.com/watch?v=nwyjxsOYnys
http://www.youtube.com/watch?v=vPp5Ty9EE6k
-Aron Yohannes
I could go on entire tangent about music videos and society, but I will keep it short and sweet. Part of me wants to say that the reason videos today are so provocative is because it is just the way that we are, since I do not believe that we can blame it on companies and advertisement as if we are weak individuals who get controlled by the government. I also have seen things that we watched in the documentary, although I was still somewhat shocked when I was confronted with how much of an impact music videos have on our society.
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